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Achieving App Store Success with Effective iPhone and iPad App Marketing

Achieving App Store Success with Effective iPhone and iPad App Marketing

New York, New York – Apress today announced it has published “The Business of iPhone and iPad App Development: Making and Marketing Apps that Succeed.” With more than 10 billion apps downloaded from Apple’s iTunes App Store and approximately 15,000 new apps and updates submitted each week to the Apple app review team, it’s becoming increasingly difficult for new apps to get noticed. Without the necessary marketing plan and exposure, apps simply get lost in the endless stream of new software that floods the App Store on a daily basis.
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